PATISSERIE Valerie has closed its Reading branch.
The shop on the corner of Broad Street by The Oracle shopping centre has been closed permanently, and is just the latest in a number of branches to close.
It comes just three weeks after the Norwich branch closed, with another recently closed in Ipswich.
It also comes just three years after the firm collapsed into administration in 2019, when 70 of its nearly 200 stores closed immediately, leading to the loss of around 900 jobs.
A representative of Patisserie Valerie said: “We are extremely sorry to have closed the Reading branch of Patisserie Valerie.
“It was unfortunately the end of our lease and we were unable to negotiate a new term. It is disappointing for both staff and customers alike.
“We will be keeping a close eye out for other potential properties in the area and are delighted that we are able to continue to serve customers nationwide for home delivery through our website, www.patisserievalerie.co.uk.
“This was launched in early 2020 and is now a highly successful part of our Patisserie Valerie family.”
