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Home Business

Mother and children’s wear clothing store in Reading closes down

James Aldridge, local democracy reporter by James Aldridge, local democracy reporter
Saturday, May 9, 2026 5:01 am
in Business, Featured, Reading
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Jojo Maman Bebe in Chain Street, Reading town centre. Credit: James Aldridge, Local Democracy Reporting Service

Jojo Maman Bebe in Chain Street, Reading town centre. Credit: James Aldridge, Local Democracy Reporting Service

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A mother and children’s clothing store in Reading town centre has closed down.

Jojo Maman Bebe in Chain Street has shut down after years of operating.

It previously sold children’s clothing, baby clothing and maternity wear to families.

A note on the door said: “The time has come to say goodbye.

“This store has now closed.

“We’d like to thank our incredible team and our many loyal customers who have supported us throughout the years.

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“We hope you can continue to visit us at your nearest local stores in Marlow, Didcot and Farnham or shop online at www.jojomamanbebe.co.uk .

“With love, JoJo x.”

It was seen closed on Monday, May 4, with the store stripped out and all items and furniture removed from it.

Reacting to the news, a parent who works in Reading said: “It is a real shame this store has closed down – one of the few remaining places you can buy decent children’s clothing.

“I always loved their items, it’s good quality stuff. I hope the brand will return to Reading in future.”

The stores are located at the High Street, Marlow, Orchard Street in Didcot and The Borough in Farnham.

There is also a Jojo Maman Bebe within the Next store in Crest Road, High Wycombe.

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