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Home Featured

PRIDE OF READING AWARDS: GoPerform wins Entrepreneur of the Year

Entrepreneur of the Year, sponsored by Rabbits Vehicle Hire

Andy Preston by Andy Preston
Friday, October 31, 2025 6:00 am
in Featured, Pride of Reading, Reading
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PHOTO BY STEWART TURKINGTON
 www.stphotos.co.uk

PHOTO BY STEWART TURKINGTON www.stphotos.co.uk

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Sports injury clinic GoPerform “are a living, breathing example of what true entrepreneurialism in Reading looks like,” said their nominator for the award.

The business has had a tremendous positive impact on thousands of people in and around Reading, they added.

They now have 20 employees, work with two placement students every year, support 1,000-plus local athletes every year (across multiple sports, amateur/ professional clubs, universities and colleges) and run a successful podcast with thousands of downloads each month.

“All of the above is a snowball effect of the hard work and time invested to develop their business over the last seven-and-a-half years.

“In that time they’ve successfully navigated huge restrictions to their business. When lockdown forced them to shut their physical premises, they pivoted to provide remote services online; all without furloughing any staff – a notable achievement in its own right at the time.”

Post-pandemic they have gone from strength to strength, moving to a new purpose-built world-class training facility supporting individuals as young as 10 to 82 years old.

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“They do this by working with individuals to provide better outcomes for them, which has a knock-on positive societal impact for people and those close to them.

“The impact they have is therefore extremely wide reaching and I consider

them to be a massive, massive Reading success story!” said the nominator.

Speaking after the event, clinical director and physiotherapist Luke Anthony said: “It feels great to have won the award, it’s such an awesome event to be a part of.

“We work with people with sports injuries and people that want to train as well so it’s a gym and physio centre. We work with hundreds of people a week, from eight year olds up to 85 year olds.

It’s a model we took from working with Reading Football Club and we’ve built a business from that.”

Director and sport rehabilitator Dan Buchanan added: “Lots of key people and businesses locally have helped us to connect with the right people so we’ve always felt very supported in Reading. It’s a close network. At the start it’s always tough and without support it’s a struggle so it’s nice to see all the people that we have to thank. It’s such a brilliant event to be at.”

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