• Make a contribution
  • Get the Print Edition
  • Sign up for our daily newsletter
Thursday, July 23, 2026
  • Login
Reading Today Online
  • HOME
  • YOUR AREA
    • All
    • Caversham
    • Central Reading
    • East Reading
    • Katesgrove
    • Reading
    • Southcote & Coley
    • Tilehurst & Norcot
    • Whitley

    PCC calls for action as PC Andrew Harper killers could leave prison early

    Decaying tree posing danger to the public set to be felled

    Hosepipe Ban: Thames Water becomes latest supplier to enact temporary use ban

    Police report 73 incidents, including 12 arrests, during World Cup policing operation

    Man banned from football for three years after brandishing knife at Reading FC match

    The Charlie Waller Trust chosen as Uni of Reading’s Charity of the Year

    Police release e-fit after woman sexually assaulted in Reading

    Local promoter celebrates 100th gig this week, featuring Third Lung, Rich Ragany, and Boss Caine

    Xhloe and Natasha return with third Reading preview ahead of Fringe run

  • COMMUNITY
  • CRIME
  • READING FC
  • SPORT
    • All
    • Basketball
    • Football
    • Rugby

    ‘Gambling can destroy lives’: STAR issues strong response to Reading FC sponsor deal

    ‘It’s a disgraceful choice’: Reading FC fans react as club reveals gambling company as new front of shirt sponsor

    Reading FC shirt sponsor change revealed as Select Car Leasing extends club partnership

    Reading FC twins attract interest from clubs across Europe after impressive season

    Man banned from football for three years after brandishing knife at Reading FC match

    Football season set to kick-off

    Reading’s Fran Williams says Commonwealth Games heartbreak made her stronger ahead of England captaincy

    Search launched for Reading College football heroes ahead of 40-year reunion

    Ambitious Wickham joins Rams RFC with eyes on promotion

  • ENTERTAINMENT
    • ARTS
    • READING FESTIVAL
    • READING PRIDE
    • WOKINGHAM FESTIVAL
  • READING FESTIVAL
  • BUSINESS
  • MORE…
    • ADVERTISE
    • CONTACT US
No Result
View All Result
Reading Today Online
No Result
View All Result
Home Featured

‘It’s a disgraceful choice’: Reading FC fans react as club reveals gambling company as new front of shirt sponsor

Andy Preston by Andy Preston
Thursday, July 23, 2026 11:33 am
in Featured, Reading FC, Sport
A A
Reading FC fans

Reading FC fans

Share on FacebookShare on Twitter

Reading FC fans have reacted strongly on social media after the club revealed their new front of shirt sponsor for next season.

The Royals’ new kits will feature gambling company ‘Mr Vegas’ as their front of shirt sponsor, taking over from Select Car Leasing, who remain as the club’s principal partner and feature on the back of the shirt.

Reading FC CEO Joe Jacobson said: “We’re delighted to welcome Mr Vegas to Reading FC as our new front-of-shirt sponsor. From our earliest conversations, it was clear they shared our ambition to do things differently. Mr Vegas has shown a genuine enthusiasm for working collaboratively with us and we’re looking forward to delivering a number of exciting initiatives.”

However, the announcement has been met with criticism from a large number of fans.

One fan said: “How can Joe say we are a club who “does things differently” and gets a poisonous industry as a sponsor that has actively ruined lives for years. Disgraceful choice but glad you’ve lined the pockets i guess… morals over money is always better .”

Another added: “Morally its a poor choice. Unfortunately money talks especially woth our current owners. Be interesting to see what they do with kids shirts and if they offer the adult shirts without the sponsor, many other clubs do. Cant recall what the club did when we had Casumo.

Related posts

‘Gambling can destroy lives’: STAR issues strong response to Reading FC sponsor deal

Reading FC shirt sponsor change revealed as Select Car Leasing extends club partnership

Reading FC twins attract interest from clubs across Europe after impressive season

Five famous footballers you may have forgotten played for Reading FC

One more said: “It’s a big no for me. No to gambling/gaming companies across the board.

“These companies thrive on making money out of those who are potentially vulnerable & ruining lives

“Shameful the club are jumping into bed with such companies, club record partnership or not.

However, one fan said: “Great news. Financial income in, squad development as a result.

“Don’t think by having this on the shirt it will make a blind bit of moral difference with a Corals on every high street. Stop moaning.

Another argued: “It doesn’t matter the sponsor on our shirt, if it brings in more money, then so be it. A football club can only run on morality alone, for so long. Football, as is our club, is a business, this is good business for the club, very glad SCL are still involved.”

Keep up to date by signing up for our daily newsletter

We don’t spam we only send our newsletter to people who have requested it.

Check your inbox or spam folder to confirm your subscription.

Tags: Reading FC
Previous Post

PCC calls for action as PC Andrew Harper killers could leave prison early

Next Post

‘Gambling can destroy lives’: STAR issues strong response to Reading FC sponsor deal

FOLLOW US

POPULAR STORIES

  • Council begins pavement improvement works across the borough using new cheaper, greener method

    0 shares
    Share 0 Tweet 0
  • ‘We’re absolutely devastated’: Major Berkshire festival cancelled after last-minute rescue deal collapses

    0 shares
    Share 0 Tweet 0
  • Reading FC close in on signing of attacking midfielder from Championship side

    0 shares
    Share 0 Tweet 0
  • Ex-Reading FC star set to sign for League Two side following Championship release

    0 shares
    Share 0 Tweet 0
  • Veteran EFL boss emerges as contender for Reading FC role

    0 shares
    Share 0 Tweet 0

RDG.Today – which is a Social Enterprise – provides Reading Borough with free, independent news coverage.

If you are able, please support our work

Click Here to Support RDG.Today

ABOUT US

Reading Today is dedicated to providing news online across the whole of the Borough of Reading. It is a Social Enterprise, existing to support the various communities in Reading Borough.

CONTACT US

news@wokinghampaper.co.uk

Reading Today Logo

Keep up to date with our daily newsletter

We don’t spam we only send our newsletter to people that have subscribed

Check your inbox or spam folder to confirm your subscription.

The Wokingham Paper Ltd publications are regulated by IPSO – the Independent Press Standards Organisation.
If you have a complaint about a  The Wokingham Paper Ltd  publication in print or online, you should, in the first instance, contact the publication concerned, email: editor@wokingham.today, or telephone: 0118 327 2662. If it is not resolved to your satisfaction, you should contact IPSO by telephone: 0300 123 2220, or visit its website: www.ipso.co.uk. Members of the public are welcome to contact IPSO at any time if they are not sure how to proceed, or need advice on how to frame a complaint.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • HOME
  • MY AREA
    • Central Reading
    • East Reading
    • Bracknell
    • Calcot
    • Caversham
    • Crowthorne
    • Earley
  • CRIME
  • COMMUNITY
  • SPORT
    • Reading FC
    • Football
    • Rugby
    • Basketball
  • ENTERTAINMENT
    • ARTS
    • READING PRIDE
    • WOKINGHAM FESTIVAL
  • READING FESTIVAL
  • OBITUARIES
  • BUSINESS
  • ADVERTISE
  • CONTACT US
  • SUPPORT US
  • SIGN UP FOR OUR NEWSLETTER
  • WHERE TO GET THE PRINT EDITION

© 2021 - The Wokingham Paper Ltd - All Right Reserved.