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Home Business

Fifth anniversary for car dealership

Phil Creighton by Phil Creighton
Friday, July 22, 2022 6:05 am
in Business, Featured
A A
Charters SsangYong Reading is celebrating its fifth anniversary

Charters SsangYong Reading is celebrating its fifth anniversary

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A CAR dealership in Tilehurst is celebrating its fifth anniversary.

Charters SsangYong, represents the SsangYong brand, with vehicle sales, service, parts, and accessories, and is based near the village’s train station.

Ssangyong means “double dragon” and is a Korean car manufacturer specialising in 4x4s, SUVs, MPVs and pick-up trucks.

Charters has a longer pedigree: it started as Charters of Aldershot in 1953, before expanding into Reading. It launched the SsangYong dealership in 2017, and it is also an authorised repairer for Peugeot cars.

The business employs 46 staff members across three sites – its other two showrooms are located in Aldershot, representing Citroen and Peugeot brands.

The privately owned business recently won the Gold Lion Retailer award for the fourth time.

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ek McQueen, managing director of Charters Motor Group, said: “The whole team at Charters are extremely proud to have reached this milestone.

“Charter’s success can be attributed to several key factors: expert staff, loyal local customers, and premium range of vehicles.

“Our success is a testament to our honest approach, extensive product knowledge and high level of personal customer service.

“We pride ourselves on being the south east’s premier dealer.”

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