• Make a contribution
  • Get the Print Edition
  • Sign up for our daily newsletter
Friday, April 17, 2026
  • Login
Reading Today Online
  • HOME
  • YOUR AREA
    • All
    • Caversham
    • Central Reading
    • East Reading
    • Katesgrove
    • Reading
    • Southcote & Coley
    • Tilehurst & Norcot
    • Whitley

    Police search for wanted man with links to Reading

    Forward-thinking Henley businesses get ready for climate change

    Reading FC clash sparks major police crackdown with dispersal zones and drones deployed

    RaW Sounds Today: The Paradox Twin, Purple Grace, shallowdaze

    All candidates announced for Reading Borough Council elections

    ‘The public is repulsed by trail hunting’: Bloodied foxes pile up outside Reading Station as charity calls for tougher hunting laws

    The Way Ministry Reading urgently seeks building for night shelter

    Council announces return of free monthly bike maintenance sessions with Dr Bike

    Olivier awards for Paddington Bear and Jessica Swale, honorary patron at Wokingham Theatre

  • COMMUNITY
  • CRIME
  • READING FC
  • SPORT
    • All
    • Basketball
    • Football
    • Rugby

    ‘Richardson will never give us attacking football’: Reading FC fans react to Couhig’s open letter

    Reading FC clash sparks major police crackdown with dispersal zones and drones deployed

    Reading FC: Leam Richardson faces pressure as developments expected at club

    ‘Progress takes time’: Couhig addresses fans in open letter as pressure grows on Reading FC boss Leam Richardson

    All-star snooker tournament set to be broadcast live from Reading this week

    ‘He’s surely lost the dressing room’: Reading FC fans ask for change as pressure mounts on Leam Richardson

    Former Reading FC winger nominated for Championship Player of the Season

    More than 170 pupils take part in Whitley rugby festival

    Former Reading School pupil to return in seven-marathon challenge for mental health

  • ENTERTAINMENT
    • ARTS
    • READING FESTIVAL
    • READING PRIDE
    • WOKINGHAM FESTIVAL
  • READING FESTIVAL
  • BUSINESS
  • MORE…
    • ADVERTISE
    • CONTACT US
No Result
View All Result
Reading Today Online
No Result
View All Result
Home Featured

Trash talk: Environmentalist Vivek Gurav continues 30-location tour tackling littering

Jake Clothier by Jake Clothier
Wednesday, December 21, 2022 12:06 pm
in Featured, Reading
A A
Environmentalist Vivek Gurav visited Reading as part of his "plogging" tour of 30 towns and cities, which sees him jogging and picking litter. Picture: Jake Clothier

Environmentalist Vivek Gurav visited Reading as part of his "plogging" tour of 30 towns and cities, which sees him jogging and picking litter. Picture: Jake Clothier

Share on FacebookShare on Twitter

A PLOGGER has visited Reading as the latest in a series of events aimed at tackling the problem of litter in cities across the UK.

Environmentalist Vivek Gurav took to the streets of Reading as part of his “plogging” tour of 30 towns and cities, which sees him jogging and picking litter.

He began the practise while he was in India in 2018 and continued after moving to Birmingham to study in 2021.

“I’ve been in the UK for the last year,” said Mr Gurav, “during which I’ve been busy with my studies, but now I’m taking this challenge.”

Following his graduation from the University of Bristol, Mr Gurav has been joined by volunteers from 180 countries over 120 litter picking “missions.”

Having covered 420 miles, he was featured on BBC’s The One Show and received an award from the Prime Minister at the time, Boris Johnson.

Related posts

47-year-old woman arrested after two pedestrians die in road traffic collision in Caversham

Boy, 15, left with broken jaw after being attacked by three teenagers in Reading

Police release CCTV of man in relation to assault in Reading

Man and woman jailed for GBH, fraud and robbery in Reading, including assault on a man in his 80s

“I am able to see patterns in the litter– it starts with cigarette butts, which is quite a mess every in every city,

“Then, it depends on the kind of people that city has– tourists means seeing a lot of coffee cups, or with students you’ll see a lot of beer cans and bottles.

“It’s everywhere, but I’m also able to see where people try to take care of their surroundings, and there are also irresponsible citizens too.”

In October, he was invited by Rishi Sunak to 10 Downing Street and spoke at November’s COY17, the youth version of the COP27.

Gurav said that he feels civic organisations are trying to tackle the problem: “City councils are generally doing their jobs everywhere,

“But there are a few who don’t support those efforts, or feel that just paying their taxes is solving the problem.

“What’s your role in this beyond giving your money?”

Mr Gurav said that he feels individuals’ attitudes to sanitation and tackling refuse may be partly to blame.

“Here, it’s a job that needs a lot of dignity to pick up after someone, and even if you’re doing it for some money, that’s how they run their lives and feed their family.

“But we have to be careful enough that we don’t create a lot of mess so that they have to keep on picking.

“It’s a hectic job, a tedious job in which you have to make a lot of manual efforts, and how much do we think about our fellow human beings?”

His experiences while living in India have given him an insight into how those who tackle trash are seen.

“I’ve seen back in India, the job is not so dignified compared to UK– people there suffer a lot when they pick up litter because those the amount of resources they have.

“The automation things that we see in the UK just is not relevant to India.”

The different view of those who pick litter in the UK leads to complacency, he argued: “Theres this empathy that people carry in India because because they feel bad for them.

“Here, I realised that people are like ”oh, it’s a job they’re doing, they’re getting paid for it So why should I take care of them now?

“And that’s what I’m trying to do, to spread the message that climate change is a crisis– but more than that, taking care of people around us is also necessary.”

Speaking about his own experiences while visiting towns and cities picking litter around the UK, he said: “I had thought that this would be really hectic and stressful for me.

“I’m travelling every single day, I haven’t taken a break since first of December, and I’ve completed 20 cities already.

“But it wasn’t that hectic; it’s relieving that I get to go to different places, meeting people there who appreciate and understand what I’m doing and why.

“I’m really able to create an impact through this campaign, and its creating more and more passion in me, and I feel like I shouldn’t stop.

“I feel like I should travel the whole of the UK, and maybe other countries as well.”

Mr Gurav’s journey can be followed online by visiting his Instagram page.

Keep up to date by signing up for our daily newsletter

We don’t spam we only send our newsletter to people who have requested it.

Check your inbox or spam folder to confirm your subscription.

Tags: EnvironmentLitterreadingReading Stationrubbishtrash
Previous Post

Reading Man sentenced for theft of £800 worth of sweets

Next Post

More than 275 arrested in December in police drink and drug driving campaign

FOLLOW US

POPULAR STORIES

  • ‘They were fantastic, we couldn’t get near them’: Neil Warnock reflects on Reading’s record-breaking ‘106’ season

    0 shares
    Share 0 Tweet 0
  • ‘We let him go for nothing and he’s now worth millions’: Former Reading FC striker proves his worth as clubs for summer signing

    0 shares
    Share 0 Tweet 0
  • Former Reading FC striker takes charge as manager at National League South side

    0 shares
    Share 0 Tweet 0
  • Reading Half Marathon 2026: Relive the Action in Our Picture Gallery

    0 shares
    Share 0 Tweet 0
  • Changes coming for Waitrose supermarket in Caversham

    0 shares
    Share 0 Tweet 0

RDG.Today – which is a Social Enterprise – provides Reading Borough with free, independent news coverage.

If you are able, please support our work

Click Here to Support RDG.Today

ABOUT US

Reading Today is dedicated to providing news online across the whole of the Borough of Reading. It is a Social Enterprise, existing to support the various communities in Reading Borough.

CONTACT US

news@wokinghampaper.co.uk

Reading Today Logo

Keep up to date with our daily newsletter

We don’t spam we only send our newsletter to people that have subscribed

Check your inbox or spam folder to confirm your subscription.

The Wokingham Paper Ltd publications are regulated by IPSO – the Independent Press Standards Organisation.
If you have a complaint about a  The Wokingham Paper Ltd  publication in print or online, you should, in the first instance, contact the publication concerned, email: editor@wokingham.today, or telephone: 0118 327 2662. If it is not resolved to your satisfaction, you should contact IPSO by telephone: 0300 123 2220, or visit its website: www.ipso.co.uk. Members of the public are welcome to contact IPSO at any time if they are not sure how to proceed, or need advice on how to frame a complaint.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • HOME
  • MY AREA
    • Central Reading
    • East Reading
    • Bracknell
    • Calcot
    • Caversham
    • Crowthorne
    • Earley
  • CRIME
  • COMMUNITY
  • SPORT
    • Reading FC
    • Football
    • Rugby
    • Basketball
  • ENTERTAINMENT
    • ARTS
    • READING PRIDE
    • WOKINGHAM FESTIVAL
  • READING FESTIVAL
  • OBITUARIES
  • BUSINESS
  • ADVERTISE
  • CONTACT US
  • SUPPORT US
  • SIGN UP FOR OUR NEWSLETTER
  • WHERE TO GET THE PRINT EDITION

© 2021 - The Wokingham Paper Ltd - All Right Reserved.