SUBSCRIPTIONS are now available for everything including snack boxes, wines, gyms and magazines. But they are also available for cars.
New research by one of the firms offering such a deal has revealed Reading’s favourite motor.
Wagonex says the Renault Zoe is the favourite round here, while the Fiat 500L is second, followed by the Kia Stonic.
Both the Zoe and the 500L have been embraced as reliable city cars since they launched, and Wagonex data suggests that these are being used as second cars for households.
Overall, 58% of all subscriptions in the Reading area were for petrol vehicles, while 26% were electric.
Wagonex says this puts Reading at odds with the rest of the country, where the most popular car of choice was the BMW 3 Series, the MINI Cooper is second and the BMW 1 Series is third.
Toby Kernon, Wagonex’s founder and chief executive officer, said: “We’re delighted that Reading has embraced car subscription and are enjoying the freedom and simplicity that this brings to how we drive.
“That the Zoe is in first place is no surprise, as we’ve seen huge demand for this and many similar cars this year, both from Reading and the surrounding area.”
Wagonex.com has been operating since 2016. It says its subscriptions require no deposit, and offers an all-inclusive subscription where drivers just add fuel or charge.
This means that road tax, maintenance, and wear and tear are all included and subscriptions can be for one month at a time.