INVESTORS in Reading are going Stateside when it comes to playing the stock market.
An increasing number prefer the S&P 500 which is America’s version of the UK’s FTSE 100.
A new study has revealed Reading is the second most S&P 500 stock-obsessed in the UK and shows what companies they are searching.
The study, conducted by the experts at CMC Markets, analysed Google Keyword data to establish the search volume for each S&P 500 stock in each UK area to determine the most popular ones.
Cambridge came in first place with 14,954 average searches a month for S&P 500 stocks per 100,000 people. Reading was second with 12,664 average searches a month, and Walsall placed third with 12,131 average searches a month per 100,000 people.
According to the results, the top five most Googled S&P 500 stocks in Reading are Tesla, NVISI, an American clean energy company and Mark Zuckerberg’s META. In fourth place was Google followed by tech giant, Microsoft.
A spokesperson for CMC Markets said the world of financial markets had become smaller in recent years: “With more and more people having more access to the latest information about stocks in easily digestible forms via social media platforms like TikTok, it has become easier than ever to delve into the world of trading, and this data offers a fascinating insight into which companies attract the most interest from the British public.
“Technology companies are prominent among the UK’s most googled stocks, and as the focus on artificial intelligence continues to intensify, it will be interesting to see how each company’s share price fluctuates depending on how they react to technological advances, and how it might disrupt their respective industries.”