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Here’s what Reading Festival does to AirBnB prices in the Ding

Phil Creighton by Phil Creighton
Tuesday, August 16, 2022 6:01 am
in Reading
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Reading Festival 2021 was dry - will this year's event also see good weather? Picture: Dijana Capan / DV Vision

Reading Festival 2021 was dry - will this year's event also see good weather? Picture: Dijana Capan / DV Vision

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IT’S ONE of the busiest weekends in the calendar, and sees hundreds and thousands of people descend on the Ding.

So it should come as little surprise that the cost of accommodation rises with the increased population.

A new study by money.co.uk looked at the average nightly cost of an Airbnb during festival weekend, and a one-night stand in Reading is £219 – 25.9% more expensive than a week before the music starts.

In the survey, Reading Festival ranks 12th of all festivals considered, driving Airbnb prices. The annual festival is set to take place between August 26th – 28th, with headliners including Dave, Wolf Alice, and Halsey.

Glastonbury topped the rankings. With the likes of Sir Paul McCartney and Billie Eilish headlining, the festival was a huge hit in July, even despite Airbnb prices increasing by 221.6%.

Ranking in second place is EXIT, taking place in Novi Sad, Serbia. The festival saw Airbnb prices increase by 145.8%, with a one-night stay jumping from £59 to £145.

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The full survey can be seen at: https://www.money.co.uk/mortgages/global-event-effect

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