AN ITALIAN-to-go outlet has launched in Reading, bringing specialty coffee and fresh food to Broad Street.
Coco di Mama has launched its first branch outside of London as it opens its brand new branch in the town centre.
The brand aims to combine high-quality ingredients, sustainability, and ease of access to provide a one-stop shop for coffee, snacks, and fresh meals.
On Friday, February 10, the branch on Broad Street, opposite the Oracle, opened its doors to customers, and is also offering the chance to try out some of their products for free at a celebratory event.
Coco di Mama collaborates with Allpress to serve their specialty coffee, and continues to focus on open and ethical sourcing of its coffee and the support of its farmers through fair pay, and eco-friendly production practises.
It will offer an award-winning range of pasta pots as well as breakfast options and desserts, including their take on Bomboloni, or miniature doughnuts.
Coco di Mama is also offering customers a chance to try some of its range with Free Pasta Day.
The event will see a street party outside the store where 500 of its pasta pots will be given away to those signed up.
It will also be giving free coffee and vouchers to those who sign up to its loyalty scheme and mailing list.
The brand is also catering for students, who could be in with a chance to win a year of free pasta pots via the Reading Students’ Union’s Instagram page.
More than 50% of its recipes are also low or very low carbon, and more than 50% are plant-based or vegetarian.
Coco di Mama opens its Broad Street branch on Friday, February 10, and celebrates its Free Pasta day event on Saturday, February 25.
More information about the brand, and sign-up for its free pasta pots or loyalty programs, is available via: cocodimama.co.uk/reading-club-coco