Independent Retailer of the Year, Pop Classics – Damian Jones, sponsor Reading Today
A record shop in Caversham is an “exemplary candidate” for the Independent Retailer of the Year Award because it embodies “the spirit of community and cultural enrichment,” said its nominator.
Pop Classics Record Shop in St Martin’s precinct run by Damian Jones “goes beyond merely selling records,” they added
“It serves as a vibrant hub where music lovers of all ages converge, sharing stories and discovering music together, thus revitalising the local community’s engagement with music and the arts.”
The shop hosts regular live events, from intimate concerts featuring local artists to vinyl listening parties that celebrate classics and new releases.
“These events not only boost local culture but also support emerging artists, providing them with a platform that might otherwise be inaccessible,” said the nominator.
They said the store, which sells and buys records, vinyl collections and memorabilia, plays a crucial role in the local economy by fostering a culture of support for independent businesses.
“In an era dominated by online shopping and large chains, the shop champions the importance of personal touch and community-focused retailing.
“Their knowledgeable staff not only offer recommendations and insights into music but also create an inviting atmosphere that welcomes conversation and exploration,” said the nominator.
The shop’s dedication to its patrons and the broader community is also reflected in their active participation in local charities and events, contributing significantly to the vibrancy and resilience of Caversham, they added.
“This engagement not only enhances the cultural fabric of the area but also sets a shining example of how independent businesses can thrive through community integration and innovation.”
The Independent Retailer of the Year award is sponsored by Reading Today.